Daily Deals thinks I'm a lady

I'm one of those junkies who likes to get those one-day email coupons.

Based on the type of offers I get, someone thinks I spend all my discretionary income on eating out, massages and dancing. I'm waiting for an offer that combines all three: a massage therapy restaurant where you learn a Zumba lesson before you leave.

It's not enough that I have Groupon but I also have Living Social's Daily Deals. I have double the deals to sort through every morning. This morning I had clear evidence that Groupon knows that I'm a dude and that Living Social believes that I'm a woman in urgent need of grooming.

Groupon's offer: a 60-minute massage or haircut at The Men's Locker Room.

Daily Deals offer: Brazilian wax, haircut, and manicure and pedicure at MAC Salon & Spa

Unfortunately, I am not the typical Groupon or Daily Deals user. About 70 percent of the users of these services are female, ages between 21 and 35, and college-educated. Well, one out of three isn't bad for me. The services tend to offer deals that reflect this customer base. That's why you will see lots of offers for spas and beauty treatments.

There is hope for me still. Recently, Groupon started offering more targeted deals based on location and gender. Here's to hoping I never get another offer for a Brazilian wax again.